Tourism (New Zealand)

Where can I find information about tourism in New Zealand?

Junior Secondary

(Years 7-10)

Colour photo taken from the edge of Milford Sound, Aotearoa NZ, showing Mitre Peak reflected in the water.

Image: New Zealand Milford Sound by Alistair Campion on Flickr.

Entry last updated: 26/05/22


New Zealand is a very popular tourist destination and international tourism is one of the largest contributors to the economy. The country's diverse scenic beauty, its unique culture and range of outdoor activities such as hiking, skiing and water sports are some of the reasons why people are attracted to visit New Zealand.

Types of tourism in New Zealand

Here is a list of the most popular kinds of tourism in New Zealand:

Adventure tourism : Skydiving, bungy jumping, jet boating, rafting, caving and canyoning are some examples of adventure sport that draw tourists to New Zealand.

Backpacker: These are generally travelers aged between 18 to 24 who travel around the regions of New Zealand for over a month and get involved in a range of tourist activities.

Business Events: Conference assistance programmes available to important international trade, business and industry events hosted in New Zealand are another way of drawing business travelers to New Zealand.

Cruise Sector: Demand for cruises around the scenic and cultural ports of New Zealand has increased in the recent years. Bay of Islands, Auckland, Tauranga, Napier, Wellington, Marlborough Sounds and Fiordland are some of our popular ports.

Film Tourism: This type of tourism involves attractions and activities based around blockbuster movies that have been made in New Zealand like The Lord of the Rings Trilogy.

Premium: Thistourism is aimed at presenting New Zealand as a luxury destination to wealthy customers from areas like North America, Europe and the Asia Pacific.

Special Interest: Cycling, golf, skiing, walking and hiking are considered personal interest activities which draw visitors to New Zealand for long periods of stay.

Tourism in New Zealand

The websites below are about the history and developmentof tourism in Aotearoa New Zealand.

Te Ara: The Encyclopedia of New Zealand

Te Ara is an excellent starting point for all questions about culture, history and people of New Zealand Aotearoa.

  • Go to the section on Economy and the City.

  • Find Retail and Commerce and explore the link about the Tourist industry.

  • Here you will find information on the history of tourism in New Zealand, its development and the challenges it faces.


NZHistory is another great website for information about people, places and events in New Zealand Aotearoa.

  • From the home page find the link to Culture and Society.

  • Then look for the the heading called Transport to find Rail tourism.

  • This page has lots of details about the role of New Zealand's rail network in increasing domestic tourism in the 1920s and 1930s.

Tips: If we go all the way down the page we can see that both Te Ara and NZHistory belongs to the Ministry for Culture & Heritage. They are both government websites because they have .govt in the web address, this means that the information is well-researched and reliable.

Tourism New Zealand

Tourism New Zealand is the organisation responsible for marketing New Zealand to the world as a tourist destination and providing advice to the government on the tourism industry.

Explore the tabs at the top of the page to find links to markets, visitor statistics, important events, tourism sectors and the latest newson the tourist industry.

  • Select the tab Markets & Stats and choose a country to find out about how that country interacts with New Zealand tourism.

  • Eventswill link to a page of events being hosted by Tourism New Zealand to attract visitors here.

Tips: Websites that have .com or .co in the address can have good information, but you need to assess how reliable it is. Check the About us link on the website, if you can find one. That can tell you what the company’s mission and values are.

This website is run by Tourism New Zealand. It has all the information that visitors need about tourist attractions, activities, travel guides, transport information, accommodation and more.

  • The tab Destinations lists all the popular places in the North Island, South Island and other surrounding islands of New Zealand.

  • Things to do is about activities and holiday types camping, backpacking and others.

  • Go toFacts if you need information about travel guides, driving in New Zealand, visas and currency costs.

  • Explore the other tabs in a similar way to discover any other required information.

Tips: Websites that have .com or .co in the address can have good information, but you need to assess how reliable it is. Check the About us link on the website, if you can find one. That can tell you what the company’s mission and values are.

Topic Explorer

Topic Explorer is an online tool from the National Library of New Zealand. It contains a wide range of quality resources for students on a variety of topics.

  • The topics are listed alphabetically so scroll down the page to the topic Tourism in New Zealand.

  • Notice that the information is available in a range of formats such as articles, books, images, videos, primary sources, sets, websites and more.

Tips: Resources for topics on Topic Explorer have been selected by librarians, so you can trust that the information has been selected from reliable national and international sources.

Advantages and disadvantages of tourism in New Zealand.

The websites below will connect you with articles and information on what are the benefits of tourism and what are some of its impacts on the environment and economy in New Zealand.


DigitalNZ is a search site that focuses on New Zealand history and brings together results from lots of different websites such as New Zealand libraries, museums, universities and government sites all at once.

  • Use keywords like 'tourism impact' or 'tourism environment'.

  • Notice the results are grouped into images, videos, audio, newspapers, articles and research papers.

  • Listen to the audio from Radio New Zealand on Coronavirus impacts NZ tourism.

Tips: Websites that have .org or .net in the address can have good information, but you need to assess how reliable it is. Check theAbout us link on the website, if you can find one. That can tell you what the organisation’s mission and values are.


Scoop is an independent news website that offers readers a range of opinions and articles on a variety of topics like currents affairs, political news, including tourism.

Tips: Search words, or keywords, are the most important words in our question. Usually it’s better to leave out small words like ‘the’, ‘a’ and ‘of’ and just choose the main ones, eg [tourism New Zealand]. We can always change our keywords or add more if we need to.


Stuff is a popular New Zealand news website that covers breaking news on politics, business, sport, environment, health, weather and much more.

Tips: Some websites have advertisements (or ads) which ask us to buy something or tell us to ‘click here’. It’s best to ignore these ads and focus on the information we’re looking for.


There are few books written on tourism in New Zealand suitable for schools. Check out your local public or school library to see what they have.

Some recommended titles are:

SCIS no. 1965595

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